- Performance Marketing & Tracking Consultant
Paid Ads, Tracking & Websites Built to Generate Qualified Leads
I help service businesses and growth-focused brands scale with Meta, Google & TikTok Ads—supported by accurate conversion tracking, server-side setup, and landing pages built to convert.
- Budget Optimization Specialist
- Precision Data Tracking
Most ad budgets are wasted long before the click.
Traditional agencies focus on volume. I focus on the system that turns clicks into customers. I solve three core problems:
Comprehensive Growth & Tracking Services
- Keyword Research
- Smart Bidding Strategy
- Custom Audiences
- Creative Strategy
- GA4/GTM Audit
- Event Architecture
- Meta CAPI Implementation
- First-Party Data Protection
- GMB Optimization
- Citation Building
- CRO Audits
- High-Speed Infrastructure
Expertise that bridges the gap between Marketing and Technology.
I help service businesses and growth-focused brands scale with Meta, Google & TikTok Ads—supported by accurate conversion tracking, server-side setup, and landing pages built to convert.
- Paid ads + tracking integrated together
- Conversion-first thinking, always
- Clear execution without the hype
- Built for real businesses, not just vanity metrics
Most accounts bid on clicks. I configure your ads to bid on “Actual Sales” by feeding server-side data back to the platforms.
Aggressive negative keyword management and placement exclusions ensure your budget isn’t eaten by bots or junk sites.
The Road to Scalable Growth
A systematic approach to performance marketing that leaves nothing to chance.
Real Results. Real Impact.
No vanity metrics—just growth that shows up in the bottom line.
Hi, I'm SAJU DAS.
With over 8 years in the performance marketing space, I’ve seen the industry shift from “growth hacks” to technical necessity. My background is in engineering, which means I approach marketing as a system to be optimized, not a creative exercise to be guessed.
I work directly with founders and marketing teams to remove the friction between their ad spend and their revenue tracking.
Best Fit Industries
Frequently Asked Questions
Do you work with new businesses?
I typically work with businesses already spending at least $3k-$5k per month on ads who need to optimize and scale. However, for smaller high-potential brands, I offer one-time tracking setups.
Why do I need Server-Side Tracking?
Standard browser tracking is increasingly blocked by iOS 14+ and browsers like Safari. Server-side tracking ensures you capture nearly 100% of data, allowing ad algorithms to optimize effectively.
What is your monthly fee?
Pricing is based on the complexity of the tracking setup and the volume of ad spend managed. We can discuss a custom package during our strategy call.
Need better campaigns and better data?
Let’s audit your current setup and find the hidden opportunities in your data.
Limited availability for full management slots.